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Cameron Ling - Geelong

Developing an appetite for investment
Cameron Ling, business owner and media commentator

Life after playing football has led to a commentary role with Channel 7 and growing business interests in Geelong for former Cats captain Cameron Ling.

“I grew up in this area and was fortunate enough to be recruited by the Geelong Football Club and play out my career with them. It was a great place to be a kid and a teenager – a relaxed lifestyle and the surf never too far away.”

With three premierships, club captaincy and a swag of other honours under his belt, Cameron could have felt entitled to rest on his laurels, but instead he began planning for the future., as a business investor and media commentator.

Making business decisions towards the end of his footy career, Cameron could have chosen to begin his investments anywhere, but he selected Geelong.

“It’s great part of the world to do business in, there’s so much happening and the waterfront in Geelong is such a vibrant area.”

Cameron’s new direction started two years ago when he bought into The Edge, a bar/cafe on Geelong's waterfront.

With his business partners - pub moguls Darren Holroyd and Dominic Tripoli - he then bought into Cunningham Pier, investing in the Baveras restaurant.

The Cunningham Pier now has four venues - an event space that can cater for up to 1000 guests, the upmarket Baveras restaurant, the City Quarter bar and the Dock cafe and the Cunningham Pier.

And is Cameron involved in the day to day running of the venues? “I’m reasonably hands on in the businesses in selection of staff, marketing, meetings with the managers of the restaurants. Sometimes I even pitch in to collect glasses and plates - they don’t want me anywhere near the kitchen! Being on the floor gives me the opportunity to talk with our customers too, finding out what they like and what could be improved.

Cameron explained some of the reasoning behind his decisions, “Investing in Geelong can only be a positive experience. People here are very supportive of local business and there is a strong proactive community. Business and housing development are growing and the population is increasing as people realise they can have the best of both worlds. A regional lifestyle without missing out on anything, whether it be business, sport, education, hospitals or even cultural events.”

“People should come along to the Expo, it’s a great place to discover and find how fantastic living in regional Victoria can be. I wouldn’t live anywhere else in the world except Jan Juc. I have everything I need to live here now and hopefully one day raise kids. It’s ideal.”